Turn the Light On Blog

Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.

Blog

Take Your Kid to Work Day

Take Our Kids to Work Day is an annual career exploration event, held every November, where Grade 9, Senior 1, and Secondary III students across

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Blog

Sales & Marketing Alignment

The integration of your marketing automation platform with your CRM is essential to the alignment of your sales and marketing teams. However, automatically syncing data

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