The landscape of marketing is changing. It’s becoming more essential and customer-centred as marketers increasingly turn to Inbound Marketing. It is cheaper than most traditional marketing methods and marketers report that it is four times more effective. These tactics are also easily deployed through the digital landscape where most customers now prefer to shop. Inbound…

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Social media is a behemoth. But for many people, it has become an essential part of their everyday lives providing people with everything from news, entertainment, shopping, and much more! Below are some Stats & Facts to Help Guide Your Marketing Strategy. However, with over 40% of the world’s population now on social media, it…

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