Turn the Light On Blog

Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.

Customer Success Story

SiteLock, LLC

SiteLock is a high-tech security company that uses Sugar Sell and Sugar Market. After working with MasterSolve, SiteLock was able to migrate 300+ users, 7 million accounts & contacts, and 14 million subscribers from their legacy CRM.

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Customer Success Story

Elliott Matsuura

Elliott Matsuura Canada Inc. is a manufacturing company that uses Sugar Sell and Sage 300 to supply their customers with machine tools for metal cutting and fabrication. MasterSolve tailored Elliott Matsuura’s CRM system to provide them with robust reports on activities and visits and optimize their system to help sales reps save time on data entry.

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Videos & On-Demand Webinars

Why CRM Implementations Fail

In this short video, our Co-Founder and Chief Technology Officer, Chris Cassity, shares his thoughts on why CRM implementations fail. Key points: Company leadership plays

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Customer Success Story

ATCOM Business Technology

ATCOM Business Technology Solutions uses Sugar Sell and Sugar Market to manage IT functions for a wide range of companies throughout North America. MasterSolve helped ATCOM develop an account-based marketing campaign within their marketing automation system to help diversify their marketing strategy.

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