How to Measure the Success of Your CRM User Adoption Strategy
Implementing a CRM software tool is a great way to improve organizational efficiency. However, you may still experience challenges with user adoption despite most CRMs
“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
Implementing a CRM software tool is a great way to improve organizational efficiency. However, you may still experience challenges with user adoption despite most CRMs
Creating seamless business processes that always deliver takes a lot of organizational prowess. But businesses can achieve these goals by leveraging all the benefits of
With more and more organizations investing heavily in online services, AI-driven technologies, and self-service digital solutions, prioritization around operational efficiency and user experience has never
CRM complexity has grown over the years. It’s not easy keeping up with training, certifications, best practices, new features, strategic alignment, or the myriad of
So what’s the secret of ensuring that your CRM system is adequately aligned to your organization’s business strategy, maximizing its long-term value? The answer is
You may have heard the adage, “Customers are the lifeblood of any business.” They supply businesses with revenue which enables them to grow, prosper, and
In a constantly changing environment, staying competitive is a huge task. Customers’ needs and preferences change quickly. Coupled with emerging technologies like machine learning, artificial
When it comes to sales, it’s essential to have a strategy for how you deploy your sales representatives to the front lines. However, the process
Finding new customers is challenging. You have to actively search the market, stay up to date with recent trends and perfect your existing processes. Sadly,
In order to secure approval and a budget for a CRM, you need to create a business case. A CRM business case defines the return