“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
https://www.youtube.com/watch?v=VmU_t3JcukAAlthough there are a number of factors that affect your overall email performance, the basics start with design. In this video, three specific design details
Bill Gates knew what he was talking about back in 1996 when he wrote Content is King. More than 10 years later, that theory reigns
https://www.youtube.com/watch?v=2ulJx9EV4ao Marketing Automation allows users to streamline the creation, management, and analysis of campaigns and leads in one place. However, automating and tracking previously manual processes
In this 2 minute video Chris Cassity, Co-Founder and Chief Operating Officer at MasterSolve will share his thoughts on why CRM implementations fail. About
