“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
Implementing a CRM software tool is a great way to improve organizational efficiency. However, you may still experience challenges with user adoption despite most CRMs
The success of a CRM implementation depends greatly on how well end-users are trained and how well they adopt the new technology. Investing in CRM
You are more likely to achieve your business goals by correctly aligning your CRM to those goals. But how can you align them properly? This
