“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
Implementing a CRM software tool is a great way to improve organizational efficiency. However, you may still experience challenges with user adoption despite most CRMs
In a constantly changing environment, staying competitive is a huge task. Customers’ needs and preferences change quickly. Coupled with emerging technologies like machine learning, artificial
The success of a CRM implementation depends greatly on how well end-users are trained and how well they adopt the new technology. Investing in CRM
You are more likely to achieve your business goals by correctly aligning your CRM to those goals. But how can you align them properly? This
User-adoption is the most vital piece in any new software deployment. Whether it has been a few days, a few weeks, a few months or,
It’s Valentine’s Day and love is in the air. It’s the perfect time to make a love connection of your own; between your sales team
In our webinar: 5 reasons you need a sync tool, Riva and MasterSolve touch on the five major reasons CRM projects fail and how to
