About Us

MasterSolve is a business and technology consultancy with deep expertise in customer engagement, business process optimization, Customer Relationship Management and Marketing Automation. 

Our customer experience team, business analysts, and business consultants have extensive track records implementing and customizing market-leading CRM solutions. We work with our Customers to fully understand their business needs - before we start developing.

We are a dedicated group of Technology experts with experience in managing Sales and Marketing technology solutions.  Our team members are trained internally and all have experience with leading CRM’s and Marketing Automation solutions.

We support our customers across North America from offices in Toronto, Ontario, Canada & St. Louis, Missouri, United States.

Meet the MasterSolve Team!

Adrian Boerstra
Co-Founder & CEO

Adrian Boerstra

Adrian has led hundreds of CRM Implementations over the past 10 years and is adept at translating business objectives into technology solutions.
Chris Cassity
Co-Founder & CTO

Chris Cassity

Experienced in business analysis, software development, solution architecture, implementation & integration.
Stephen Lavoie
Chief Marketing Officer

Stephen Lavoie

Building strategies and creating content that is engaging, informative and actionable.
Laura Dolphin
Implementation Manager

Laura Dolphin

Responsible for aligning current state, future requirements and technical aspects to demonstrate how CRM functionality can be leveraged to achieve positive business outcomes.
Francois Allard
Regional Sales Director - Eastern Canada

Francois Allard

Hasan Ghazzawi
Senior Developer

Hasan Ghazzawi

Hasan is a certified SugarCRM developer that is passionate about building new things.
Sales Administration

Melissa Andresen

Melissa brings over 10 years of customer service experience to MasterSolve and our customers.
Dallin Verdonk
Customer Service Manager

Dallin Verdonk

Dallin makes people happy unless he is feeling angsty, then he makes people happy in an angsty kind of way.
Marketing Consultant

Caleigh Bacchus

Content Writer, Story Editor, Marketing and Communications Professional Content Writer and Story Editor.
Ken McCartney
Senior Consultant

Ken McCartney

Crafting solutions for business problems using CRM and modern web development practices.

Are you interested in working with us?