“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
The point of customer success is to increase your customer’s satisfaction thereby increasing both your customer retention and revenue. In order to do this, you need to have several departments working in unison i.e. marketing, sales, support, and training.
We’ve all heard of ‘Happy wife, happy life’ right? Well, a happy customer will keep you from going under! Did you know that you could
Content marketing drives brand awareness in a variety of ways and the proof is in the pudding. Research shows that 80% of people enjoy learning
Content is everywhere. From our social media feeds, to our inboxes to the websites we frequent. Even if we aren’t looking for it there is
