Turn the Light On Blog

Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.

Customer Success Story

Karpel Solutions Inc.

Karpel Solutions is a business and government solutions provider. They use Sugar Sell and Sugar Market to provide IT services and support. After working with MasterSolve, Karpel’s SugarCRM and Sugar Market platforms now sync more effectively and their marketing team is able to create flawless marketing assets with ease.

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Customer Success Story

ATCOM Business Technology

ATCOM Business Technology Solutions uses Sugar Sell and Sugar Market to manage IT functions for a wide range of companies throughout North America. MasterSolve helped ATCOM develop an account-based marketing campaign within their marketing automation system to help diversify their marketing strategy.

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Blog

What is Marketing Automation?

Marketing automation reduces the number of repetitive tasks that a marketer must carry out on the daily. Some of these tasks include submitting social media

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