Not every CRM is created equal, and it is important that any vendor attempting to sell you something focuses on what you need rather than pushing everything and anything that they want onto you. Every month thousands of global organizations renew their CRM licenses and before you renew, first consider if your vendor is working…

Read More

Here Are 5 Reasons to Consider a CRM The customer is your world. A good company cares about its customers and strives to not only keep them happy, but satisfied. Their needs should be the central focus of your business. As it suggests in the name, a customer relationship management tool or CRM is centred…

Read More

Customer Experience is used so often in the modern business/tech world that it is easy to think it’s just a new buzzword. This couldn’t be further from the truth, customer experience will be shaping the way all companies deal with customer relationships for years to come. If this is your first time hearing about it…

Read More

What is Customer Relationship Management (CRM)? It is simply a piece of software used for managing all of your company’s relationships and interactions with customers and potential customers. However, CRM is not a tool or software it’s a behavior. The question becomes are you managing them well? Let’s break down customers, relationships, and management to…

Read More