“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
In an ideal world, you should aim at solving customer issues on the first contact. However, to stay real, a 100% first-contact resolution rate is
In the following podcast, Sean Ouimette—a 20x Salesforce certified professional, Center of Excellence expert, and MasterSolve’s Salesforce Practice Leader—explains the benefits of having a Center
So what’s the secret of ensuring that your CRM system is adequately aligned to your organization’s business strategy, maximizing its long-term value? The answer is
