Drive Customer-Centricity With These CRM Tips
Having and using a CRM does not mean that your organization is customer-centric. In order to be customer-centric, an organization must transform the way it
“Turn the Light On” is the official MasterSolve blog. It is a collection of information, best practices, and news relating to CRM, CX, marketing automation, and cloud technologies.
Having and using a CRM does not mean that your organization is customer-centric. In order to be customer-centric, an organization must transform the way it
If your organization is thinking of investing in your first CRM or planning to move to a new one, it’s essential to weigh the benefits
CRM Success Programs provide a proactive approach to CRM support. The blog below, written by Robert Haines, Director of Customer Success & Managed Services at
GN Thermoforming Equipment is a leading manufacturer of high-quality plastic packaging and they use Sugar Sell to manage their business. After working with Mastersolve, GN was given the tools to input all customer feedback and technical inquiries in one place. This standardized processes and removed inefficiencies, saving GN time and money.
The recent digital transformation, which continues to gain momentum, would not be possible without cloud computing for business. Since the beginning of the pandemic, business
Elliott Matsuura Canada Inc. is a manufacturing company that uses Sugar Sell and Sage 300 to supply their customers with machine tools for metal cutting and fabrication. MasterSolve tailored Elliott Matsuura’s CRM system to provide them with robust reports on activities and visits and optimize their system to help sales reps save time on data entry.
In this short video, our Co-Founder and Chief Technology Officer, Chris Cassity, shares his thoughts on why CRM implementations fail. Key points: Company leadership plays
This month thousands of global organizations will be renewing their CRM licenses. In this recorded webinar, we discuss what questions you should ask before renewing
ATCOM Business Technology Solutions uses Sugar Sell and Sugar Market to manage IT functions for a wide range of companies throughout North America. MasterSolve helped ATCOM develop an account-based marketing campaign within their marketing automation system to help diversify their marketing strategy.
As face-to-face customer interactions become increasingly rare, it’s important to stay connected with your customers and put all the right tools and processes in place